CRM Managemet Consultant.
BARCELONA CITY COUNCIL
Barcelona, Spain. Apr 2012 – present.
Communication & Citizen Care Department. New CRM project.
Spearheaded the lauching process for this e-commerce, including Market Research, P&L and Benchmark. Opening: 4Q 2013
- Development and promotion of Citizen Information Service (internet, mobile, phone).
- Analysis and coordination of City Council’s Departments and Agencies to integrate Data Bases, IT tools and procedures to inform to citizens.
- New newsltetter platform deployment.
- Senior support in new CRM development (Microsoft & Deloitte).